Speaking from experience- time management

Speaking from experience- rationale

Speaking from experience- Rationales

Speaking from experience- Concept Building

After being given the brief we had a concept building session where we put down five initial concepts we had and elaborated on these with five ideas for each.

Communication is a virus- Group Evaluation

Elliot, Sophie, Sam

Brief title- how to tell a lie convincingly

Why have you chosen to work with your creative partnet? What are your aims?
We had never worked together before, as a three hopefully will create some new ideas

What are your specific areas of creative interest in this brief?
Typeand image
Different ideas we can work with, different products i.e website, text service, booklet

What specific design skills do you have to offer inrelation to your chosen brief? How do you intend to use them?
Elliot- knowledge about book making
-double sided printing

Sam-type skills
-software/print skills

Sophie- type-image

What specific non-design skills do you have to offer in realtion to your chosen brief? How do you intent to use them?
Communication
Language that appeals to our audience

What will your specific roles be in the collaborationin relationto your brief?
Elliot- Website
Sophie- booklet
Sam- text messaging

What will your individual responsibilities be in relation to your brief?
Research and idea
Generation into roles we have specified

What wll your joint responsibilities be?
Social networking
Imagery
Collectively analysing development work and ways to improve it as a group

Final Presentation feedback

• Spelling- a lot of spelling errors
• Light hearted, easy to read
• Nice hippos
• Like the stock and illustrations
• Would be nice to see white as a third colour, screen printing
• Made me laugh
• The title was confusing- no indication of what was inside, what do hippos have to do with lying
• Appropriate to target audience
• Like the intriguing outline of the hippo on the envelope
• Website and book work really nicely with the concept
• Problem of teachers/ government finding out

Final Crit Communication is s virus

Issues Raised:

Is the webname too open, so if a teacher finds out about it it's over?

Is colour needed? Although on the hotdog fold book it works perfectly well without it.

Possible login?

Hippo needs to be on the website.

Action to be taken:

Packaging needed for the booklet, needs to be disguised so parents aren't aware of what it is.

Choose the stock.

General feedback:

Half really liked the hippo idea and imagery and whilst others liked it worried that it may be too strange that parents would be intrigued and want to visit the website.

Like the booklet on the brown paper.